Why the Ulrich HR Model Failed—and How to Replace It with a Strategy Built for Today
The Ulrich model wasn’t just a product of its time—it was a strategic failure from the start. CEOs didn’t just inherit it. They endorsed it. Scaled it. Protected it. And in doing so, they built HR systems optimized for compliance, not leadership.
Now, in a world defined by volatility, complexity, and cultural pressure, those same systems are collapsing under weight they were never designed to carry.
This isn’t an HR problem. It’s an executive decision that needs to be undone.
Reimagining HR: What People Leaders Are Finally Saying Out Loud
“It’s not burnout. It’s betrayal.”
That’s what one CHRO told us behind closed doors.
Not betrayal by leadership—but by the system. The HR structures still protecting alignment while trust quietly erodes. The performance reviews rewarding silence. The culture programs that ask for change without ever redesigning power.
This article goes beyond theory. It exposes what CEOs and CHROs are finally saying off the record—and what must come next.
Read the full piece →
Why Managers Should Own Hiring—Not HR
Most companies are making the wrong people own the most important decision—who gets hired.
HR may run the process, but it’s your managers who live with the outcome. So why are they the last to meet the candidate?
Hiring isn’t a paperwork task. It’s a leadership act.
And every time you let HR decide who moves forward, you’re outsourcing accountability—and inviting underperformance.
Read: Why Managers Should Own Hiring—Not HR.
Why Companies Do Not Need an HR Department
Companies don’t need an HR department.
They need HR capability—and the courage to redesign the system.
HR departments manage risk.
HR capability drives performance.
If no one owns the people system, your culture isn’t broken—it’s leaderless.
Read: Why Companies Do Not Need an HR Department.
Why Moderna Merged Its Tech and HR Departments—And Why That’s Not the Transformation You Think It Is
Moderna’s decision to merge its HR and tech departments is being hailed as innovative—but it reveals a deeper problem. Without redesigning HR’s structural role, AI integration risks scaling dysfunction, not solving it. This article challenges the illusion of transformation and makes the case for redefining HR as a center of power, not just process.
Borrowed Authority: The Hidden Crisis Behind ‘Good’ to Great Managers
Most managers don’t fail because they’re incapable. They fail because the authority they appeared to hold was never theirs to begin with. In organizations that reward loyalty over leadership and alignment over authorship, borrowed authority thrives. It performs well—until the scaffolding disappears. And then, quietly, the system begins to stall. This isn’t a talent issue. It’s a design flaw. One that costs you culture, credibility, and your best people.
The Ulrich Model Is Killing DEI—And No One’s Brave Enough to Say It
For nearly three decades, the Ulrich HR model has been treated as gospel. It gave HR structure, language, and legitimacy in the boardroom. But it also quietly buried HR’s moral authority. Today, we’re asking DEI leaders to dismantle systemic inequality using a model designed to serve the very structures they need to disrupt. That’s not just ineffective—it’s negligent. The truth is this: DEI isn’t broken. The HR model it’s trapped inside is. And if we want real change, we need to stop optimizing what should be replaced. That’s why we built The HR Power Model™—not to modernize Ulrich’s legacy, but to replace it entirely.
The HR Power Model™: What Comes After Ulrich
Most CHROs weren’t hired to redesign the system—they were hired to protect it. The Ulrich model gave HR structure, but it quietly disempowered the function. It taught HR to align, not to intervene. What we need now isn’t refinement. It’s replacement.
In this new article, I introduce The HR Power Model™—a bold redesign of HR’s role, authority, and purpose. This isn’t about influence. It’s about power. And we’re done asking for permission.
The CEO’s Guide to Hiring a CHRO
Most CEOs don’t realize they’ve hired the wrong CHRO—until it’s too late.
Engagement scores drop. High performers exit quietly. Culture feels compliant, not alive. And the person you trusted to protect your people? They’re busy protecting the system that’s breaking them.
You didn’t need a strategic partner. You needed a cultural insurgent.
This is the story of how most companies lose their edge—and how one hire can take it back.Read the article: The CEO’s Guide to Hiring a CHRO – Why Your Next HR Leader Can’t Look Anything Like Your Last One.
David Ulrich’s HR Model Failed HR—And No One Had the Courage to Say It
For over two decades, HR leaders were told that the David Ulrich HR model was the key to strategic influence. Instead, it splintered the profession into powerless roles, buried culture risk under compliance checklists, and turned HR into a polite observer of organizational decay.
The truth? The Ulrich model didn’t evolve HR—it anesthetized it. And while culture crumbled, no one in the profession had the courage to say what was obvious: the model failed, and we’re still living with the consequences.
If you’ve felt like you’re doing everything right but still being sidelined—this is the conversation you’ve been waiting for.
Why China’s Xi Jinping Just Proved Covey’s Win-Win Model Is Dead
Stephen Covey told us to seek win-win. Xi Jinping just proved that’s a fantasy.
In a world of hypercompetition, asymmetrical power, and strategic dominance, “mutual benefit” isn’t leadership—it’s denial. Covey’s model was built for trust-based stability. Today’s leaders face volatility, geopolitical realignment, and breakneck complexity.
If you’re still managing with a model that assumes fairness, you’re not leading—you’re being played.
It’s time to bury win-win.
And build the kind of leadership that survives what’s actually coming.
How Leaders Quietly Fire People—Then Watch Them Quit: Managerial Erosion™ Inside Today’s Workplaces
Most leaders don’t fire underperformers—they quietly push them out. No confrontation. No paperwork. Just silence, sidelining, and slowly eroding trust. We call it Managerial Erosion™, and it’s costing organizations their best people without ever triggering an HR review. This article exposes the hidden behaviors behind quiet firing—and what bold leaders must do to stop it.
From Dysfunction to Design: Why Lencioni’s Model No Longer Fits Today’s Teams
Most teams don’t fail because of dysfunction. They fail because the system rewards silence, punishes dissent, and confuses harmony with performance.
Lencioni’s Five Dysfunctions of a Team gave us a story we wanted to believe—that trust and vulnerability could fix broken teams. But in today’s high-velocity, high-stakes environment, that narrative no longer holds.
In this article, we expose the blind spot in one of leadership’s most beloved models—and reveal what teams actually need to thrive now.
Read why emotional trust isn’t enough—and how to build teams that scale courage, clarity, and truth.
Why ‘Trust-Based Diversity’ Still Gets It Wrong—And Why We Built The Trust Imperative™ to Replace It
Trust-Based Diversity” promised a softer DEI. What it delivered was silence in a new disguise. This isn’t a rebrand. It’s a repeat. And it’s still failing. In this manifesto, Jim Woods breaks down why the current reform efforts won’t save inclusion—and how The Trust Imperative™ replaces compliance culture with principled leadership that actually performs.
The Racism of Diversity or Anti-Racism Training
Traditional DEI and anti-racism training often divides and discourages trust. This article explores how to build inclusive, high-performance cultures through trust-first leadership, without shame or fear.
Why You Must Fire Bad Managers to Keep Great Employees
Most companies don't have a retention problem—they have a management tolerance problem.
When we analyze why top talent leaves, compensation rarely makes the top five. It’s the manager. Always the manager.
The data is conclusive: 70% of engagement variance ties directly to the quality of the manager. And yet, many organizations continue to coach the uncoachable, train the unwilling, and promote the unqualified.
You can’t fix a bad manager. You can only replace them—with someone who was built to lead in the first place.
The Resilient Disruption Model (RDM): Navigating the Future of Business Leadership
Embracing Disruption for Organizational Resilience
In today’s fast-paced business environment, stability is a misnomer. At Seattle Consulting Group, our Resilient Disruption Model (RDM) empowers organizations to thrive by embracing, rather than avoiding, disruption. Companies like Spotify and Square exemplify this approach, transforming industries through innovation and adaptability. The RDM equips leaders to turn volatility into growth, fostering a culture of agility and continuous reinvention. In a world where change is constant, RDM offers a pathway to long-term success.
The Unseen Cost of Racism: How Canada’s Silence Fuels Its Persistence
Racism in Canada is often dismissed as a problem of the past, but its lingering effects continue to shape the lives of millions. Beneath the surface of Canada’s progressive image lies an uncomfortable truth: systemic racism is deeply embedded in institutions, policies, and everyday interactions. The cost of this silent injustice is not just moral but economic, draining billions annually from the nation's potential. In this article, we explore how Canada’s failure to confront racism head-on fuels its persistence and what urgent steps need to be taken to dismantle these deeply ingrained systems of inequality.
Reinventing Employee Onboarding: A New Approach to an Old Tradition
Onboarding is often seen as a routine task—something that happens on the first day and is quickly forgotten. But what if that process could be the secret weapon to retaining top talent and accelerating employee success? In our latest article, we dive into the hidden flaws of traditional onboarding and reveal how a shift toward personalized, engaging experiences can transform your workforce. Through powerful real-world stories and actionable strategies, we show how businesses are reinventing onboarding—not just to inform, but to inspire. Don’t let your new hires slip through the cracks. Read on to discover how you can unlock the full potential of your people from day one. Continue..
HR Doesn’t Need a Seat at the Table—It Needs to Flip the Table: Has Ulrich’s Model Held You Back?
For too long, HR has been boxed into outdated frameworks that stifle its true potential. Dave Ulrich’s model, once hailed as revolutionary, has become a comfortable crutch—one that’s limiting HR’s ability to truly drive transformation. It's time to ask the tough question: Is the traditional HR model still serving your organization, or is it holding you back?
In this article, we’ll challenge conventional thinking and explore how HR leaders can break free from legacy models, positioning themselves not just as partners—but as architects of organizational change. Let’s redefine HR’s role, reignite its power, and lead the future of work.