“People first” sounded noble — but it failed as an operating principle.
People don’t fail systems. Systems fail people.

When accountability, structure, and enforcement are missing, culture drifts and execution collapses. The solution isn’t more empathy — it’s system integrity: design that protects people by holding performance in place.

That’s what The Culture Execution Audit™ delivers — a diagnostic that exposes culture drag and quantifies its financial cost.
Followed by The Woods HR Power Model™ Intensive, it turns insight into control — replacing sentiment with structure, and partnership with power.

Because when systems hold, people don’t just perform — they scale.

The Ulrich model wasn’t just a product of its time—it was a strategic failure from the start. CEOs didn’t just inherit it. They endorsed it. Scaled it. Protected it. And in doing so, they built HR systems optimized for compliance, not leadership.

Now, in a world defined by volatility, complexity, and cultural pressure, those same systems are collapsing under weight they were never designed to carry.
This isn’t an HR problem. It’s an executive decision that needs to be undone.